Services

Permission Email Services Overview

eservices communications is one of the most experienced Email Services Providers (ESP) in South East Asia. The key to our services model is that our technology and staff are all located within the region. This allows direct marketing agencies and corporates to maximize their communication and ROI without investing in infrastructure and personnel.

In the same way mail-houses provide sophisticated technology and trained staff for traditional direct marketing, eservices provides:

Bullet Account services and ASP/DIY based services
Bullet Email distribution services
Bullet Database hosting and management services
Bullet Comprehensive measurement and reporting services


Fully Managed Services

With a combined experience of almost 40 years in ESP, the account management team can guide you through every step of the email marketing process from planning through to execution and measurement. This includes the use of QA/QC methodologies and processes to help keep you organised as well.


ASP/DIY Services

For those who need the cost savings and flexibility of our ASP (Do-it-Yourself) solution, eservices provides campaign management control via a secure web interface. Since 1999, clients have had the benefit of continuous version upgrades and customised interfaces.


Email Technology

Hosted in the Melbourne data centre, eservices can manage the distribution of virtually unlimited volumes of complex database driven emails per hour.

Functionality

Bullet Delivery of unlimited, fully personalised messages
Bullet Database driven, conditional content (customise text and graphics)
Bullet Automatic HTML/text detection (aka. "sniffer" technology)
Bullet Opened email tracking (HTML emails)
Bullet Message sending in any format (text/HTML/Multi-Part-Mime/Rich Media)
Bullet Multiple personalisation capabilities - email content, subject line, from address, reply address
Bullet Viral marketing modules (email-to-friend)
Bullet Double opt-out process and automatic database update - click or reply
Bullet Comprehensive reporting, click-through tracking and link naming capabilities (in real-time)
Bullet List sampling to random groups for campaign testing
Bullet Multi-lingual sending
Bullet Automatic bounce back handling (soft/hard/spam/rule based)
Bullet Automatic database updates
Bullet Advanced query capabilities for improved targeting


Database Services

With over forty years of combined database experience across most platforms, eservices understands the critical needs behind effective database management. This knowledge is crucial when introducing customers into the complex environment of online communication and response measurement.

Database strategy and development

The worst time to find out your database is irrelevant is after you have developed it for use. eservices use ongoing experience in designing and developing databases for its clients. Not only can we ensure the initial strategy will succeed, but eservices' team is capable of handling any aspect of the ongoing database management to ensure strategic goals can be met.

Database hosting

Most marketing and communication driven mobile & email campaigns involve micro-sites tied to database back ends. To maximise measurement and reporting within this environment, eservices offers the ability to develop and host these micro-sites. Whether it be for viral (send to a friend) campaigns or for database driven surveys, eservices can manage the entire process.

eservices communications provide client specific methods to transfer this critical information across to the central database from the hosted extract. This can be done as a secure FTP, PGP or even using a VPN. On an hourly, daily or weekly basis, eservices can ensure the customer database is constantly up to date.